{"id":573888,"date":"2022-08-01T15:12:35","date_gmt":"2022-08-01T14:12:35","guid":{"rendered":"https:\/\/en.ethereumworldnews.com\/?p=573888"},"modified":"2022-08-01T15:28:27","modified_gmt":"2022-08-01T14:28:27","slug":"socios-100-million-barcelona-web3","status":"publish","type":"post","link":"https:\/\/en.ethereumworldnews.com\/socios-100-million-barcelona-web3\/","title":{"rendered":"Socios.com Inks $100 Million Deal With FC Barcelona For Web3 Push"},"content":{"rendered":"\n<p>Summary:<\/p>\n\n\n\n<ul><li>Blockchain-based sports engagement platform Socios.com announced a $100 million investment in Barca Studios.<\/li><li>The capital injection is designated for the football club&#8217;s Web3 strategy investment.<\/li><li>This could include blockchain services, NFTs, and digital asset operations, per today&#8217;s announcement.<\/li><li>Socio.com owner Chiliz acquired a 24.5% stake in Barca Studio as part of the agreement.<\/li><li>The fan engagement platform has signed a plethora of deals with several sports industry giants across different leagues and countries.&nbsp;<\/li><\/ul>\n\n\n\n<p>Blockchain-powered sports fan engagement outfit Socios.com has <a href=\"https:\/\/medium.com\/socios\/fc-barcelona-to-accelerate-web3-strategy-as-socios-com-invests-100m-in-barca-studios-e6acc0b1b0c7\" rel=\"nofollow noopener\">invested<\/a> $100 million in FC Barcelona\u2019s digital content division as the platform moves to drive wider Web3 adoption and promote decentralized technology in mainstream spaces.<\/p>\n\n\n\n<p>As part of the deal, Socios\u2019 parent company Chiliz also acquired a 24.5% stake in the football giants\u2019 content and distribution arm dubbed Barca Studios.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">[DB] FC Barcelona Expands Partnership With Socios, Chilliz to Invest $100m in Barca Studios<\/p>&mdash; db (@tier10k) <a href=\"https:\/\/twitter.com\/tier10k\/status\/1554093533853802497?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\">August 1, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>Socios was founded by Alexandre Dreyfus in 2018 as a blockchain-based fan engagement hub under Chiliz. <a href=\"https:\/\/en.ethereumworldnews.com\/chiliz-brings-sports-to-defi-with-sell-out-fan-token-sale\/\">Chiliz<\/a> has its own so-called CHZ token and has inked several agreements with sports industry stakeholders including multiple Ballon D\u2019or winning player Lionel Messi.<\/p>\n\n\n\n<p>Also, Socios has partnerships with over 160 sports teams worldwide including other La Liga football teams.<\/p>\n\n\n\n<p>FC Barcelona is a massive European football club based in Spain which multiple awards, titles, and achievements.<\/p>\n\n\n\n<p>Both entities are not unfamiliar as FC Barcelona <a href=\"https:\/\/www.forbes.com\/sites\/tomsanderson\/2020\/02\/13\/fc-barcelona-launch-first-ever-blockchain-partnership-with-chiliz\/\" rel=\"noopener\">signed<\/a> a partnership with Socios back in February 2020. At the time, the pair teamed up to launch BAR, a fan token aimed at expanding interaction and delivering exclusive rewards for Barcelona supporters.<\/p>\n\n\n\n<p>Over $39 million worth of BAR tokens have been sold since then, per reports.<\/p>\n\n\n\n<figure class=\"wp-container-2 wp-block-gallery-1 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img width=\"1400\" height=\"752\" data-id=\"573892\" src=\"https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios.jpeg\" alt=\"\" class=\"wp-image-573892\" srcset=\"https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios.jpeg 1400w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-300x161.jpeg 300w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-1024x550.jpeg 1024w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-770x414.jpeg 770w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-500x269.jpeg 500w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-269x144.jpeg 269w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-746x401.jpeg 746w, https:\/\/en.ethereumworldnews.com\/wp-content\/uploads\/2022\/08\/Alexandre-Dreyfus-Socios-1376x739.jpeg 1376w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\"><figcaption>Socios Founder Alexandre Dreyfus (Source: OffThePitch)<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<h2>Socios Expands Barca\u2019s Fan Engagement With Blockchain Tech And Web3 Solutions<\/h2>\n\n\n\n<p>The latest partnership will expand this existing relationship and power deeper Web3 experiences for the club and its supporters. Also, the BAR token will continue to play a key role in Barca\u2019s Web3 ecosystem which could unveil new features like non fungible tokens (NFTs) and other digital assets in the coming months.&nbsp;<\/p>\n\n\n\n<p>Dreyfus noted that the deal could provide more global exposure for Web3 solutions by leveraging Barca\u2019s 400 million fans across the world.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Moreover, the application of blockchain technology can take the fan experience far beyond an app-based engagement and reward structure and deliver utility and connectivity across the metaverse, providing a way to connect a limitless number of web3 projects.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Summary: Blockchain-based sports engagement platform Socios.com announced a $100 million investment in Barca Studios. The capital injection is designated for the football club&#8217;s Web3 strategy investment. This could include blockchain services, NFTs, and digital asset operations, per today&#8217;s announcement. Socio.com owner Chiliz acquired a 24.5% stake in Barca Studio as part of the agreement. The fan engagement platform has signed a plethora of deals with several sports industry giants across different leagues and countries.&nbsp; Blockchain-powered sports fan engagement outfit Socios.com [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":573891,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,108339],"tags":[65,108164,108184,108165,108398],"_links":{"self":[{"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/posts\/573888"}],"collection":[{"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/comments?post=573888"}],"version-history":[{"count":3,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/posts\/573888\/revisions"}],"predecessor-version":[{"id":573894,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/posts\/573888\/revisions\/573894"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/media\/573891"}],"wp:attachment":[{"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/media?parent=573888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/categories?post=573888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/en.ethereumworldnews.com\/wp-json\/wp\/v2\/tags?post=573888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}