Quick take:
In an announcement only hours ago, the team at Travala.com let the crypto community aware that they had integrated ChainLink (LINK) payments onto their platform. This means that ChainLink holders can now use LINK as a payment option for their travel bookings in over 2.2 Million global hotels and homes that Travala.com provides easy access to through its crypto-friendly booking service.
ChainLink (LINK) joins a long list of digital assets such as Bitcoin (BTC), Ethereum (ETH), Binance Coin (BNB) and Travala (AVA), as a payment option on the booking platform. Such real-life use cases of digital assets to pay for bookings will further push crypto adoption on a global scale given the fact that Travala.com has partnerships with other travel giants such as Booking.com, Expedia and Agoda.
Travala’s CEO, Juan Otero, chimed in on the addition of ChainLink by explaining that LINK has been a fan favorite of the Travala community and adding it as a payment option was due to demand.
With cryptocurrency adoption on the rise, we want to ensure our users at Travala.com have access to the most popular payment choices. LINK has always been a token requested by members of our community, so we have responded to this request.
Around the same time Travala.com was integrating LINK as a payment option, the cross-chain DeFi platform of Reef announced
that it was using ChainLink’s ETH and DOT price reference data to power its smart asset management tools.Additionally, ChainLink launched the YFI/ETH price feed on its mainnet thus providing developers the necessary data to create additional markets around the Yearn Finance (YFI) token.
Over the past few months, ChainLink technology has been integrated on multiple DeFi platforms thus pleading the case for an earlier observation by Weiss Ratings that there would be no DeFi without the Chainlink protocol.
In terms of LINK’s value in the crypto-markets, the token’s price is highly correlated to function calls as illustrated numerous times by Timothy Peterson of Cane Island Alternative Advisors. Therefore, once the dust settles on the recent mega pump to $20, the value of LINK will naturally follow the adoption of ChainLink technology in the DeFi space.